How to Get a Custom “Keyword Focused” URL For Your Facebook Page and Get Ranked in Google!
Creating a Facebook Page for your business serves a variety of purposes. For one, your business page on Facebook which contains a link pointing back to your main website, increases your chances of Google ranking your website in their regular search engine listings. Google likes back links from high profile sites. Since Facebook is second only to Google in worldwide traffic, it makes sense to create a business page. Not only is it free, but you can also do a variety of other things with your Facebook page to build traffic.
One of the most important things you can do to improve your Facebook page is to create a custom URL for it. When you first get a page on Facebook, you are automatically given a long cumbersome URL. It consists of a variety of numbers and dashes with your business name in the middle. However, if you want to to clean up your URL, you can rename it to a keyword sensitive URL, which is also more professional looking.
Rename Your Facebook URL Page While Its Still New
Renaming your page not only gives you a more attractive Facebook page to promote, a cleaner URL containing a keyword gives your page a better chance of getting ranked on Google.
All of that said, there is a minor catch which is easy to overcome. While getting a new url for your Facebook page is free, you need to have at least 25 fans signed up on your page. The first step to making this happen is to install a Fan Widget Application. Then, you can promote your page within your Facebook advertising account to encourage visitors in your niche market to become fans of your page. Once you have reached the minimum 25 fan requirement, you simply need to go to “http://www.facebook.com/username” and select a new keyword URL for your page. You also need to make sure that your account is verified. The easiest way to do this is through your mobile phone.
Advertise Your Facebook Page
One way to get fans without Facebook advertising is to put a widget on your website as well, encouraging people to become a fan of your page. To get a widget on your website, you need to fill out a developer application with Facebook.